Monthly Archives: November 2012


The election is in the rear-view mirror, but for some forward-looking people today is Day 1, not of a new presidential term, but of a new campaign.

While pundits, talking heads and bloggers dissect and debate what went “wrong” or “right” with the Obama-Romney campaign there are those already at work drawing up their four-year action plans in secret.

Potential candidates from both parties–and their strategists–now have designs on the Oval Office. By starting now, these individuals have a powerful force behind them; they know exactly what job they want in 2016 (either to be POTUS or work for him). Like Aesop’s tortoise, they’ve already begun the race.

You deserve to think boldly, too, and to take control of the only thing you can, your own personal destiny. Ask yourself, where do you want to be in 2016? Write it down where you can see it, and get started today.

Now vote for yourself

So you’ve voted and tweeted with the #ivoted hashtag.

You’ll follow the results, and listen to the countless experts as they weigh in on the results. Tonight you’ll watch the drama unfold as you channel surf the spectrum of opinion and insight.

At this point though, the winner of the presidential race is out of your hands. And whoever “loses” the presidential race doesn’t really lose; a wide highway of money-making options awaits either Mr. Romney or Mr. Obama in 2013 and beyond.

You may have seen the candidates on the news at the polling stations voting for themselves. Well now it’s your turn. You’ve done your duty, so it’s time to focus your efforts on your own personal campaign, the one that will really determine your future.

You’ve got my vote.

Ancient answer

Hazard Zet Forward (Forward despite difficulty) Seton Hall University

Per Aspera Ad Astra (Through adversity to the stars) Stevens Institute of Technology

Palma Non Sine Pulvere (No reward without effort) Greensboro College

Perseverantia Vincit (Perseverance conquers) Temple University

Virtus Tentanime Gaudet (Strength Rejoices in the challenge) Hillsdale College

Maybe it’s not the accounting, the marketing, the finance or the French. It may not be the fraternity, sorority, internship or sports.

It might be carved in stone somewhere on campus, easily missed by students rushing to and from class and anxious about tomorrow’s test, Friday’s date, and next year’s job prospects.

But it’s there, the answer, a conspicuous secret, and serves as an important takeaway from four years at college. But these mottos–timeless short blurbs in Latin–often aren’t fully understood without the benefit of experience.

Would you pay to see you?

In a recent news story veteran Rolling Stones guitarist Ron Wood was asked about the exorbitant prices of Stones concert tickets ($800 and up). To that query Wood replied, “I’d pay it!”

Of course, given his reported net worth, he can afford it, and given the band’s half-century track record he can deliver it, but there’s a question there, would you pay for the services you provide? Are you worth what you charge?

If so it’s not boasting if you can back it up.

You don’t have to be the best

Bruce Springsteen wasn’t the smartest kid in school. His writing didn’t win poetry contests. He wasn’t the most original—Bob Dylan and Pete Seeger paved that road—and he wasn’t lauded by his guidance counselor as a candidate for Juilliard.

But when other kids were partying young Springsteen was sitting in a room by himself, somewhere in Freehold, writing and honing his musicianship. Today at age 63, Springsteen’s still not the best guitarist, or the best singer, and his albums aren’t changing the face of music. But that doesn’t matter. He’s the best at what he does, maintaining a formidable work ethic cranking out albums and delivering marathon rock shows to his fans.

There’s always the kid who gets straight A’s. There’s always the artist who scores a lucky hit. But Springsteen’s strategy—and it’s one you can use—is to out-work the other guy over the long haul, and continue to learn and grow and share and be the best you can at what you do. There’s a song about that somewhere.

There’s always another path

Genevieve Kurilec is a lobsterman in Maine. In this interesting NPR profile much is made of what life is like for a woman in this largely male occupation. But also in the story is an interesting nugget—that Ms. Kurilec originally wanted to be a marine biologist.

Marine biologists and lobstermen share similarities and interests. Both work on the water and must be students of the sea and its denizens in order to catch lobsters and preserve their numbers. Part of career resourcefulness involves being open to discovering jobs you might not think of. What interests and abilities do you have that are transferable to other jobs? Hospitals don’t only hire healthcare professionals, they need accountants. Accounting firms hire multimedia experts. Law enforcement agencies employ computer technicians and mechanics. The postal service hires attorneys.

Try brainstorming a list of organizations that hire people who can do what you do. Also, cast a wider net and think of other jobs that might be related to your interests. In order to find what you’re looking forsometimes you need to lose sight of the shore.